How much does Trustpilot cost?
Trustpilot lists Starter from $99 per month, per domain, billed annually (available only to new small business customers (up to $5M revenue)), Plus from $319, Premium from $799, and Enterprise on contact sales for a pricing estimate[1]. The pricing page says "All contracts are a 12-month commitment"[1] and that the initial contract term is 12 months, prepaid[1].
| ReviewTactic | Trustpilot | |
|---|---|---|
| Published price | Starter $39, Growth $79 and Managed $299 a month for one location[2]. Extra locations: +$29, +$59 and +$249 a month[2]. Billed annually: $33, $66 and $249 a month[2]. A removed review costs $99, with 2 removals a month included on Growth and 4 on Managed[2]. See the pricing page. | Starter from $99, Plus from $319 and Premium from $799 a month, per domain, billed annually. Starter is available only to new small business customers (up to $5M revenue). Enterprise: contact sales for a pricing estimate[1]. |
| Billing and contract terms | Month to month, cancel anytime[2]. No setup fee and no cancellation fee[2]. | "All contracts are a 12-month commitment"[1]; the initial contract term is 12 months, prepaid[1]. |
| Free plan or trial | A free removal scan shows which of your reviews break Google's rules, with no signup and no card[2]. | A Free account includes 50 review invitations every month[1]. Plus offers "Try free for 14 days"[1]. |
| How you buy | Plan prices are listed on the pricing page. | Starter has a Buy now button, and Premium has a Book demo button[1]. |
Feature comparison
| Feature | ReviewTactic | Trustpilot |
|---|---|---|
| Where reviews live | Replies publish to Google Maps; the plans cover Google review publishing[2][3] | Your reviews stay on your Trustpilot profile[1]; a Location Reviews add-on is listed[1] |
| AI replies | AI-drafted replies in six tones, in the language of the review[3]; 20+ languages supported[4] | AI-assisted Replies is listed in its plan comparison[1] |
| Reply and flag | Reviews that break Google's rules are flagged, with an appeal drafted for the policy violated[3] | Reply to reviews and Flag reviews are listed[1] |
| Sentiment and topics | AI sentiment analysis that classifies the feelings and topics in each review[5] | Topics report and sentiment analysis, with limited or full access by plan[1] |
| Competitor insights | A competitor view on rating and volume[6], plus a "Where your guests also go" view[6] | Market and competitor insights, with limited or full access by plan[1] |
What ReviewTactic adds
ReviewTactic does these things. Each line below comes from a ReviewTactic page.
- Review removal priced on the result. A removed review costs $99, on any plan, and nothing if the review stays up[2]. Growth includes 2 removals a month and Managed 4[2]. We only file reviews that demonstrably break a Google policy[7]: a real customer's honest review stays[7]. We gather the proof and file the report with Google[7]. If the report is rejected, we file the appeal; each rejected review can be appealed once[7]. No tool can promise removal, because only Google decides[3].
- Policy-violation flagging with appeal drafting. ReviewTactic drafts an appeal mapped to the specific Google policy a review violates[3].
- Reviewer and audience views. Reviewers are profiled by Google Local Guide level[8], and a "Where your guests also go" view ranks shared-audience venues[6].
- A weekly rank grid. Your Google Maps position is checked from 9 points on a 3x3 grid in a 2km radius around your business, refreshed every week and kept as history[9]. Every weekly grid also shows where competitors rank at the same points[9].
These are facts about ReviewTactic from its own pages. We make no claim here about whether Trustpilot offers them.
When is Trustpilot the better choice?
Trustpilot is the better choice in these cases, each drawn from Trustpilot's own pages:
- You want a public review profile that buyers see. Trustpilot says your reviews stay on your Trustpilot profile[1], and its plans list TrustBox widgets to showcase trust[1].
- You want a free plan to start with. Trustpilot says a Free account offers 50 review invitations every month[1], and Plus offers a 14-day free trial[1].
- You run an e-commerce store. Trustpilot's plan comparison lists eCommerce integrations[1].
Pros and cons of ReviewTactic compared with Trustpilot
Trustpilot hosts a public review profile, and ReviewTactic manages replies, analytics and removal for Google reviews. The trade, from the ReviewTactic side:
Pros
- Reviews are the whole product. Plan prices cover replies, analytics and removal for reviews, not a wider suite.
- Published prices, month to month. Starter $39, Growth $79 and Managed $299 a month[2], cancel anytime[2].
- Removal priced on the result. $99 per removed review and nothing if it stays up[2].
- A weekly rank grid. Google Maps position checked every week from 9 points, with history kept[9].
Cons
- No listings or citation management. ReviewTactic does not sync business data to directories.
- Google reviews only. Replies auto-publish on Google Maps; other review sites are not covered[3].
- Shorter track record. ReviewTactic is a newer product from a smaller team.
- No public review profile. Trustpilot keeps reviews on its own profile page[1]; ReviewTactic does not host reviews.
See what is in your reviews
Connect your Google Business Profile, or run a free review audit first.
FAQ
How much does Trustpilot cost?
Trustpilot lists Starter from $99 per month, per domain, billed annually (available only to new small business customers (up to $5M revenue)), Plus from $319, Premium from $799, and Enterprise on contact sales for a pricing estimate. All contracts are a 12-month commitment.
Sources: [1]
Does Trustpilot have a free plan?
Yes. Trustpilot says a Free account offers 50 review invitations every month. Plus offers a 14-day free trial.
Sources: [1]
Does Trustpilot require a long contract?
Its pricing page says all contracts are a 12-month commitment, and that the initial contract term is 12 months, prepaid. ReviewTactic is month to month.
Is ReviewTactic a Trustpilot alternative?
They overlap only partly. Trustpilot keeps reviews on your Trustpilot profile. ReviewTactic replies to reviews, analyzes them and handles removal requests for reviews that break Google's rules, and auto-publishes replies to Google Maps.
Does Trustpilot offer AI replies?
Its plan comparison lists AI-assisted Replies. The page text does not show which plans include it.
Sources: [1]