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Frequently asked questions

30 answers about pricing, AI quality, Google compliance, and setup.

Product

What is ReviewTactic?
ReviewTactic is Google review management software for local businesses and agencies. Connect your Google Business Profile and it reports reviews that break Google's rules, and you pay only for reviews that come down. It also drafts an on-brand AI reply to every review for you to approve, scores your listing and shows where you rank on Google Maps. Learn more →
How does AI review response generation work?
ReviewTactic drafts each reply from the review itself, your brand voice (learned from your past replies) and the business details you add in settings, such as your website and policies. Negative reviews get a draft for your approval. On Growth and Managed, positive reviews can be published automatically. Learn more →
What review platforms does ReviewTactic support?
Google reviews, on every plan. ReviewTactic does not monitor other review sites.
What languages can ReviewTactic respond in?
The AI automatically detects the review language and responds in kind. 20+ languages are supported, including English, Hungarian, German, French, Spanish, Thai and Arabic.
Can I edit AI replies before publishing?
Yes. Negative reviews (1-3 stars) always create a draft you can edit, regenerate, or rewrite manually. Positive reviews can be set to auto-publish or you can approve each one.
Can I use ReviewTactic for multiple locations?
Yes. Every plan includes one location, and you add more locations at a flat monthly price each: $29 on Starter, $59 on Growth and $249 on Managed.

Pricing

How much does ReviewTactic cost?
Three plans: (1) Starter: $39/month for 200 AI replies and basic analytics. (2) Growth: $79/month for 500 replies, full analytics, auto-reply. (3) Managed: $299/month for unlimited replies, profile optimization, priority support. Learn more →
Are there hidden fees or contracts?
None. No setup fee, no annual contract, no cancellation fee. Connect your Google account, use it as long as you want, disconnect when you want.
What plans are available?
Three plans: Starter ($39/mo, 200 replies), Growth ($79/mo, 500 replies, full analytics), and Managed ($299/mo, unlimited).
Can I cancel anytime?
Yes. Cancel your monthly plan any time in Billing settings (Manage billing); it stays active until the end of the paid month. No cancellation fee, no retention calls, no 30-day notice period.

Google compliance

Is ReviewTactic safe for my Google ranking?
Yes. ReviewTactic is fully compliant with Google's review policies. It does not incentivize reviews, does not practice review gating. A 100% response rate is a positive local SEO signal. Learn more →
What is review gating and why did Google ban it?
Review gating is when a business asks customers if they were satisfied first, then only directs happy ones to Google. Google banned it in 2018. FTC penalties can reach $53,088 per violation. Learn more →
Can I offer rewards for Google reviews?
No. Google prohibits offering incentives in exchange for reviews (discounts, freebies, points). Rewarding visits is allowed, as long as the reward is not tied to leaving a review. Learn more →
How does ReviewTactic handle fake reviews?
ReviewTactic detects suspicious reviews (new accounts, non-specific content, competitor patterns) and drafts AI-powered appeals citing specific Google policy violations. Learn more →
Does AI responding violate Google Business Profile terms?
No. Google does not prohibit AI-generated responses. What matters is that the reply is relevant, professional, and made on behalf of the business. ReviewTactic does exactly that.

Setup & technical

How long does setup take?
Under 10 minutes. Connect your Google Business Profile via OAuth, set your tone preferences, and ReviewTactic starts generating replies immediately.
What data does ReviewTactic access from my Google account?
Only reviews and replies. We don't read your email, personal data, financials, or any other Google account data.
Is the OAuth connection secure?
Yes. We use standard Google OAuth 2.0 protocol. We never store your Google password. Access can be revoked anytime from your Google account settings.
Do I need a Google Business Profile to use ReviewTactic?
Yes. ReviewTactic reads reviews and publishes replies through Google Business Profile. If you don't have a GBP, you need to create one with Google first.
Does ReviewTactic have an API?
There is no public API currently. For multi-location customers we build custom integrations; contact us.

AI quality

What AI does ReviewTactic use?
Leading commercial AI models, used through their paid business APIs. Every draft is checked before it goes live, and your review data is never used to train the models. The providers are listed on our trust page. Learn more →
Why are AI replies better than templates?
Templates say the same thing for every review. ReviewTactic AI reads the specific review, references what the reviewer mentions, and responds in your tone. The difference is immediately visible. Learn more →
How does the AI handle negative reviews?
Negative reviews always get a draft for your approval. The AI acknowledges the complaint, apologizes where warranted, and suggests a resolution. 15+ settings to customize. Learn more →
Can I customize the tone?
Yes. Pick one of six tones: friendly, professional, casual, empathetic, apologetic or grateful. Add your business details, and the AI learns your brand voice from your past replies.
How is ReviewTactic different from generic AI tools?
A general chatbot writes from the review alone. ReviewTactic also uses your brand voice, learned from your past replies, and the business details you add, then publishes the reply straight to Google and tracks what your reviews say over time. Learn more →

Analytics & competitors

What metrics does ReviewTactic track?
Response rate, average response time, sentiment trend, rating changes, competitor comparison, and 8 detailed sub-metrics about your review health. Learn more →
How does competitor benchmarking work?
ReviewTactic compares your reviews against nearby competitors from a database of 1,800,000+ businesses. See where you stand on rating, response rate, and volume. Learn more →
What is the database of 1,800,000+ businesses?
We've collected review data from 1,800,000+ businesses, including 460,000+ restaurants. This enables real local benchmarking: your actual competitors' data, not industry averages.
Do I get monthly reports?
The Managed plan includes weekly mini-reports and a monthly deep intelligence report. Growth includes monthly AI reports. Starter and Growth plans have a dashboard where you can check analytics anytime.

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